How Styled Shoots Can Help Your Business w/ Stephanie Teague Events

March 5, 2020

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Download your free copy of my Styled Shoot Guide:

About Stephanie Teague:

Featured in:

  • Wedding Chicks

  • Style Me Pretty

  • Ruffled

  • TLC

Instagram: @stephanieteagueevents

Website: https://stephanieteagueevents.com

Episode Transcript:

You are listening to episode 18 of the Level Up Your Wedding Film Business Podcast. I am a huge believer of taking your future in your own hands. And if you’re wanting to expand into a higher-end market, or start attracting a specific type of client, Styled Shoots are an excellent way to do it. 

I’m your host, Taylor Petrinovich, and at the core of this show I want you to feel inspired to take your business to the next level, and I want to give you tools and practical advice to help you along the way. Let’s Level-Up together.

So, today’s episode is all about styled shoots. I’ve personally done a handful of them, and I’m a believer that they can be extremely beneficial to our wedding film businesses. 

Before we dive into the episode, I wanted to let you know that I’ve created a free guide for anyone interested in doing a styled shoot. I will link that for you in the shownotes, or you can go to thelevelupco.com, find episode 18 on the podcast page, and you can download it from there.

Today, I’m interviewing my friend Stephanie Teague.

Stephanie is the owner and lead coordinator of Stephanie Teague Events. She specializes in artful weddings and occasions all over Northern CA. She approaches wedding coordination with a fresh perspective and her affection for love stories, families, celebrations and details creatively inspires her and is the reason why she loves what she does!

Notes from the interview:

-How can styled shoots help you?

  1. They can help fill gaps or build up your portfolio

  2. They can help you build vendor relationships

  3. You can be featured in publications (good for SEO + credibility)

  4. They can help you stay creative, since you are in control of the finished product

-Who might want to consider doing a styled shoot?

  1. People who are just starting out and need the practice and/or need to build their portfolio

  2. A videographer who wants to move up in the market – you can use it to target specific types of weddings or clients.

-How do you plan a styled shoot?

  1. Come up with a concept + style board

  2. Find the big vendors: florist, venue, photographer, event planner/stylist

  3. Find secondary vendors: stationary, models, gown/veil, other attire, cake, hairstylist, makeup artist, bar, dj, etc.

  4. You may need to help offset the costs of the florist, as this may cost them thousands of dollar in florals, depending on how big your shoot is

  5. Expect to put in an 8-10 hour day. It’s going to take time to set it all up, etc. It’s a length process.

  6. Edit your film. Create multiple Instagram edits, create a longer edit for publication.

  7. Once the photographer’s images are complete, start submitting the photos and film together to publications – this can take several months

  8. Spread the word!

I hope you enjoyed the episode! I had some pretty specific goals for this episode, and I really hope that I accomplished them. My goals were to put styled shoots on your radar. To let you know they are a way you can go out and grow your business in a very active way, instead of waiting for things to happen to you. Second, I wanted to show you the benefits of styled shoots, and encourage you to take action and participate in one. 

So, what are your thoughts? Are styled shoots something you’re going to add to your to-do list this year? I’d love to hear your plans. Connect with me over on Instagram @thelevelupco or, even feel free to shoot me an email – my email address is taylor@thelevelupco.com

Thanks for listing, and I will talk to you guys soon.