Going the Exta Mile w/ Harrison Films

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With a combined 23+ years of experience, we created the LEVEL UP brand to help filmmakers + photographers elevate their businesses and their craft, so they can make more and work less.

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Do you think it is possible to be tactical and strategic within your business while still approaching things in an authentic and organic way? That truly is today’s guest in a nutshell! Deanna from Harrison Films is on the podcast talking all about how her and her husband Grant are able to serve their clients while staying true to themselves as artists. We are so excited for you to hear their take on how they use their branding and social media to add value to their clients and the rewards you can reap by going that extra mile.

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You hear the phrase tossed around all the time, “go the extra mile.” That’s what this episode with Deanna of Harrison Films reminds us. In an industry where so many creatives are trying to scale quickly or stand out through aesthetics alone, Deanna and Grant have built a business grounded in intentional growth, attention to detail, and high-touch client experience.

Their story is one of brick by brick growth. No shortcuts. No gimmicks. Just consistency, craftsmanship, and a whole lot of behind-the-scenes effort most people never see. 

Are you showing up for your business when it feels like no one is watching? If not, this is your sign to start.

Seven years in, they’ve created a brand that feels both refined and personal, and it didn’t happen overnight. It happened because they’ve been steadily going the extra mile with every wedding. It’s a powerful reminder that you don’t need to be the loudest or trendiest in the room to succeed. You just need to do the work and communicate your value clearly. 

Another thread throughout this conversation was how seriously Deanna takes collaboration. She’s not just showing up on the wedding day and figuring it out—she’s in communication with photographers ahead of time, scouting the location a day early, and pre-producing moments that feel seamless and intentional.

That’s what it means to go the extra mile—not because anyone’s watching, but because that level of care creates luxury.It’s also what leads to referrals, strong vendor relationships, and high-value bookings. When you treat the creative process like an experience—one that begins way before the cameras roll—you build a reputation that planners and clients talk about.

And it’s this kind of work (the unglamorous, often invisible effort) that separates good businesses from great ones.

The truth is, success at the luxury level isn’t reserved for the lucky few. It’s built by creatives who are willing to get clear on what they stand for, refine their process, and consistently show up like the expert they already are.

That’s exactly what we help you do inside the Luxury Mastermind—a 12-week live coaching program for wedding photographers and filmmakers who are ready to stop playing small and start building a business that excels above the rest.

Inside, we’ll help you:
 Refine your brand and message
 Elevate your client experience to make high-end clients value you
 Price your collections & build custom proposals for profit
 Build a referral network of planners and fellow creatives 
 Grow a business that works for your version of luxury

If you’re ready to build a business you’re proud of from the inside out, learn more at thelevelupco.com/mastermind.

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Turn Your Brand Into a Luxury Client Magnet

It’s not your work that’s holding you back—it’s how your brand is positioned. The Luxury Wedding Playbook shows you exactly how to refine your brand, attract premium clients effortlessly, and position yourself as the go-to choice in the luxury market. Ready to make the leap?

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