Building a Sustainable Business in a Season of Change w/ Anna Lord

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With a combined 23+ years of experience, we created the LEVEL UP brand to help filmmakers + photographers elevate their businesses and their craft, so they can make more and work less.

MEET TAYLOR & KELLEY

In this episode, we sat down with the incredibly honest and grounded Anna Lord to talk about what it really looks like to evolve your business while navigating personal change—moving cities, processing grief, shifting priorities, starting a family… and doing it all without losing momentum.

We talked about letting go of the timeline you thought you had to follow. About redefining what success looks like (and feels like). About giving yourself permission to shift, not just for the sake of your business, but for the sake of your life.

And maybe most importantly, we talked about what happens when you stop trying to do it all and start building a support system that actually supports you.

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There’s this pressure in the creative world to keep moving. To stay visible. To keep booking. To grow, grow, grow, even when everything in your personal life is pulling you in a different direction.

But what if you didn’t have to keep pretending it was business as usual?

This episode is all about what it looks like to build a business that can actually support you through life’s harder seasons. Not just “hold up” under the weight, but still feel aligned, sustainable, and even fulfilling in the middle of change.

Grief. Moving. Starting a family. Rebuilding.

These seasons tend to shake up what you thought growth had to look like. And if you’re in one of them right now, this is your reminder that you’re allowed to let go of the pressure to keep everything exactly the same.

Because sometimes growth doesn’t look like more weddings or higher prices or faster momentum. Sometimes it looks like simplifying. Creating space. Redefining what “successful” even means in a new season of life.

We talk in this episode about the mindset shift that happens when you stop trying to be the hero of every single task. When you realize that outsourcing doesn’t make you weak, it makes you wise. That letting go of the reins a little can actually create more room for you to do your best, most meaningful work.

And most of all, we talk about trusting the timing of your life. You’re not behind. You’re not doing it wrong. You’re just in a different chapter, and your business gets to evolve with you.

You’re allowed to grow slow.
You’re allowed to want different things.
You’re allowed to change your mind.

This episode is your reminder that you don’t have to build a business that burns you out in the name of “success.” You get to build something that gives back. That supports your life, your creativity, and the version of you that exists beyond your work.

And if you’re looking for support that actually honors that version of you—we’d love to invite you into The Luxury Mastermind.

It’s our signature group coaching program for wedding photographers and filmmakers who are ready to grow with intention, not just hustle. We’ll help you elevate your brand, attract premium clients, and build a business that feels sustainable, profitable, and aligned.

Because you don’t need to do this alone.
Let’s build what’s next, together. 💛

👉 thelevelupco.com/mastermind

1 HOUR TRAINING

Turn Your Brand Into a Luxury Client Magnet

It’s not your work that’s holding you back—it’s how your brand is positioned. The Luxury Wedding Playbook shows you exactly how to refine your brand, attract premium clients effortlessly, and position yourself as the go-to choice in the luxury market. Ready to make the leap?

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